Overview
When a spreadsheet is no longer enough, Airtable turns each finished conversation into a typed record — contact, source page, topic, and a readable summary — so you can build views, link rows to accounts you already track, and run Airtable automations on top.
Sales and ops open a board or list and see what the visitor asked, not a wall of raw chat log. That keeps follow-up in tools the team already lives in.
What you can do
These are the jobs the integration is built for.
Turn chats into a proper pipeline
Records land in a base where status fields and views do the triage for you.
Link enquiries to what you already track
Connect a new chat record to an existing account, product or project row.
Trigger Airtable automations
Let a new record fire the assignment or notification your team already relies on.
Requirements
- An AI Chatbot widget with contact collection enabled.
- An Airtable base with a table that can accept new records.
