AI Lead Generation Chatbot for Your Website

What is an AI chatbot for lead generation?

An AI lead generation chatbot answers visitor questions and collects contact details so your business can continue the conversation.

• Capture inquiries — Let visitors leave their details when they want a quote, demo, or callback.
• Give visitors a reason to connect — Explain your offer and answer questions before asking for contact information.
• Keep useful context — See what each lead needs alongside their contact details.
• Collect leads 24/7 — Keep taking inquiries when your team is offline.

Skills for your AI lead generation assistant

Choose how visitors can leave their details or arrange a conversation with your team.

• Lead form — Collect names, emails, and phone numbers directly in chat. Choose whether the form appears before the conversation, before an answer, or after a reply. Keep submitted details linked to the conversation.
• Booking — Let interested visitors schedule a demo or consultation through Calendly or Cal.com. Offer booking when it matches their intent, let them choose a time in chat, and confirm the appointment.
• Action buttons — Show a relevant button to open a quote request page, call your business, or start an email or messenger conversation. Give visitors a clear way to act on their interest.
• Human handoff — Offer contact with your team when a visitor asks for personal advice or has a request the chatbot cannot resolve. Configure options such as email, phone, or WhatsApp.
• Follow-up message — Send a message after a visitor pauses the chat. Customize the delay and text to offer more information or invite them to request a callback.

Set up your chatbot to capture leads

1. 1.

   Start with your website. Enter your website address so AI Chatbot can prepare your chatbot’s knowledge and profile from your existing content. Review the result and test an inquiry, such as a visitor asking about a service before requesting a quote.

2. 2.

   Add the information prospects ask for. Use website pages, files, and Q&A to explain your services, pricing, process, and service areas. Include details visitors need before making an inquiry, such as what a consultation covers or what affects a project’s cost.

3. 3.

   Define how it asks for an inquiry. Give your chatbot instructions for common situations: suggest a quote for custom work or a consultation when someone needs advice. Set what it should clarify in the conversation, such as the service required or the visitor’s location. Collect contact details through the lead form.

4. 4.

   Make the first message relevant. Customize your chatbot’s name, appearance, and greeting to match your website. Use an opening such as “Have a project in mind? Ask us about the options.” Make it clear what visitors can ask and why they might want to leave their details.

5. 5.

   Review each lead with its conversation. View collected contact details alongside the questions and information shared in chat. Your team can understand the request before reaching out. Review recurring questions to find missing information that could help future visitors make an inquiry.

6. 6.

   Receive new-chat notifications in Slack. Connect Slack and choose a channel for notifications about new chats. Keep your team aware of incoming conversations, then review collected leads and their context in the dashboard.